1. What is IdeaFeX?

We build IdeaFeX as the marketplace for tokenized real-world goods & assets. Two sources of inefficiencies disrupt resource allocation in our economy, namely inflexible flow of goods and assets and deep divide between financing and operations. As a solution, we present an easily-navigable marketplace empowered by distributed ledger technology and our unique auction method. Serving real-world product futures and fixed assets, we allow for a range of business model innovations as well as new investment and consumption models.

You can find more detail in Concept.

2. How is IdeaFeX different from popular marketplaces such as eBay and Amazon?

There are two main differences:

First, we have a concrete plan to progress to product futures. These are goods and services to be delivered with a (short) delay after initial purchase. During this delay, buyers can resell to another buyer. This simple process makes it possible to achieve flexible consumption, where planning and adjustments impose no necessary costs. Examples of applicable scenarios are vacation bookings, concerts, and electronic components. Producers of goods and services can also incorporate more agile business models.

Second, while we also support traditional goods and services, our business model is different: we do not charge high commissions. We encourage sellers to adjust their listing prices accordingly in the interests of buyers.

3. How is IdeaFeX’s product futures different from crowdfunding?

There are two main differences: in flexibility after initial purchase, and in primary customer served.

With crowdfunding, resell after initial purchase is not integral to the model. By contrast, product futures incorporate certain attractive elements of commodities futures and thereby offer unparalleled flexibility and agility.

The primary users served by crowdfunding are startups. In comparison, product futures primarily serve consumers.